SmallTown.com connecting neighbors

Smalltown logoBe sure to check out smalltown.com it’s a new website that allows you to connect with businesses, neighbors, and use “web cards” to post, discover, and share everything about your town. It’s not available here in the Triad yet … we’ll see what we can do about that.

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Posted via Jott

We take the “spin” out out of internet marketing

TourTheTriad has done the homework for you. As a leading provider of Full-Service real estate photography and virtual tours, you can trust that we know what works and what doesn’t. We take the “spin” out out of deciding
how to effectively market your properties and your self on the internet.

A recent post in the RealEstateShows blog reads:

Consumer confidence is down. Home sales are declining. Inventories of unsold homes are at record highs. Realtors are depressed and so are their earnings.thumbsdown

This makes no sense to me.

Here’s why. The forecasts that I have seen for home sales say that roughly 5.9 million homes will be sold this year. It’s down from 6.4 million homes last year. So the real estate world is going to hell in a hand basket because only 5.9 million homes will be sold? I don’t think so.

The strategic challenges for you are these:

1. To develop an effective marketing plan to make sure you get your share of listings.
2. To educate your sellers to bring their expectations in line with the current reality of the market (that
applies to pricing and time on market).
3. And to strengthen and broaden your marketing approaches to selling listings – especially everything having to do with the Internet. Read more

Photo Quality Attracts Buyers

RealEstateJournal.comA recent article by Dana Mattioli at the Wall Street Journal’s Real Estate site offers tips for taking home photos that will draw buyers.” Mattioli introduces the idea of “pix appeal” that is fast replacing curb appeal in marketing real estate. Since most real estate buyers are beginning their search online, the quality of the property photos play an important role on whether the house is added to a person’s “favorites” list. If a house is not marked for later reference, it surely will not get seen in person and another sale may be lost.

“Without pictures I am much less likely to go see a house,” says house hunter Dan Dillbeck of Grand Rapids, Mich. In most cases — 85% of the time — online photos are his first view of a home, he says, adding that poor pictures tend to turn him away. Read more

Third Year N.C. named ‘Top Business Climate’

The Business Journal of the Greater Triad Area Reports N.C. named ‘Top Business Climate’

North Carolina has been named the state with the “Top Business Climate” by Site Selection magazine. It is the third consecutive year North Carolina has won the honor, and the sixth in the past seven years.

Site Selection’s rankings are based on a survey of corporate site-selection executives as well as a measure of new plant activity. The magazine calls it “a blend of objective, actual new or expansion product announcements, and subjective input from corporate site seekers.”

North Carolina was cited by site-selection executives as having a good quality of life, favorable business climate and access to top-notch academic and research facilities.